After two years of researching, writing and editing, Marc led a grassroots publicity and marketing campaign for Untangling the Ivy League. It involved speaking engagements, book signings and direct press outreach. The results (including reviews in four of the eight Ivy newspapers) speak for themselves.
- Harvard Crimson
- Cornell Daily Sun
- Daily Pennsylvanian
- Yale Daily News
- Library Journal
- Hatch
- Cornell Alumni Magazine
- Westchester Magazine
- Rye Record
- NSCS
Meanwhile, Marc’s publishing company, College Prowler, generated some of its own media buzz.
Marc Zawel 